They really "hit the big time" with the Haiti earthquake when tens of millions of dollars were raised. Since then, mobile giving has been mainstreamed into countless fundraising efforts: Japan tsunami, presidential campaign, Hurricane Sandy relief, etc.
- Here's the good thing about mobile giving apps: you get money pretty quickly
- Here is biggest negative: most apps have a cap of $10 per gift but some will go as high as $25. To my knowledge, at the present time no giving app has a "fill in the blank" amount to give. All have caps. One way around that is for people to give 10 times $10 - but that is a pain.
- The national fundraisers bring in the big bucks because of the size of their audience.
- Find ways for people to give what they want to give - not a token amount
- Don't leave money on the table - if all you're asking for is $10, you're leaving money on the table
- Don't train people to give $10 or $25 - from then on they'll think that's all it takes to run a church
- Ask some of your young techies in the church for ideas they've seen; they're more aware than most of us